HiveLive Announces "Social by Design" Blog
John Kembel’s New Blog Presents Thought Leadership on the Business Impact of Design Thinking and Online Customer Communities
Boulder, Colorado, July 11, 2008 – HiveLive™, Inc., a leading enterprise social software platform provider, announced today that CEO John Kembel is launching a blog, “Social by Design.” Kembel’s blog, targeted at marketing executives exploring or investing in Web 2.0 tools and technology, will cover topics spanning the intersection of online customer communities with design thinking and innovation.
News Facts:- "Social by Design" blog launches on Friday, July 11th.
- The first entry, “Welcome to Social by Design,” introduces Kembel’s view to the intersection of social software, design thinking, and business innovation. Each entry will include a hand-drawn diagram, characteristic of the design thinking process.
- John Kembel is a Consulting Associate Professor and Strategy Board Member for the new Hasso Plattner Institute of Design at Stanford University (the d.school). His latest company, HiveLive, offers best-in-breed, flexible customer communities that enable the culture of innovation and customer-centeredness inspired by design thinking.
Links:
| Social by Design Blog | community.hivelive.com/blogs/social-by-design |
| HiveLive Homepage | hivelive.com |
| LiveConnect Platform Video | hivelive.com/offers/watch-overview-video |
| Photo of John Kembel | hivelive.com/images/photos/john2_800.jpg |
| Follow John Kembel on Twitter | twitter.com/jkembel |
Quote from John Kembel, CEO, HiveLive:
"My background in design thinking and innovation dovetails nicely with HiveLive's mission to create custom-fit customer communities. Online communities are an ideal forum for involving customers in the innovation process. I’m looking forward to providing perspective on this intersection and helping drive the conversation about building the next wave of high-performance companies centered on the customer."
About HiveLive
HiveLive, Inc. is the first company to deliver an enterprise social software platform that integrates social networks with information networks for business-focused communities. The company's on-demand, web-based platform is powered by a new Web 2.0 building block called a "Hive," which can be configured to support a nearly infinite range of community activities such as concept brainstorms, product feedback, design reviews, voting centers, and more. The patent-pending technology uniquely enables companies to build communities of depth, and forge tighter bonds with their customers, partners, and employees to foster innovation, creativity, loyalty, and trust. HiveLive is privately held with headquarters in Boulder, Colorado. For more information, visit www.hivelive.com.


